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Entertainment: Nov 2012

November, 2012

Entertainment industry of India is expected to grow at a compound annual growth rate (CAGR) of 15 per cent over 2011-2016, one of the highest rates globally. Total market size in 201 was US$ 15.2 billion.

The entertainment industry continues to be dominated by television, print and film, which together garner 86.7 per cent of the market share.

The total market size grew from US$ 9.2 billion in 2006 to US$ 15.1 billion in 2011, a CAGR of 10.6 per cent. The industry recorded one of the highest growths in the world in 2010, growing at 11.2 per cent. The growth picked up even further to touch 12.6 per cent.

During 2006-11, television revenues expanded at a CAGR of 11.4 per cent to US$ 6.9 billion. Advertising revenue growth has been behind the consistent rapid growth of the television industry. Over the same period, revenues in the print segment expanded to US$ 4.4 billion, a CAGR of 10 per cent.

The animation, gaming and VFX (AGV) has emerged as one of the fastest growing segments with revenues growing by about 31 per cent during 2011.

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