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April 10, 2013

Being one of the fastest growing economies in the world, the Indian economy is at the centre stage of the changing economic order in the world. A nation of over 1.2 billion people with a median age of 24 years, Brand India today is very relevant for the growth of global economy.

The second largest English speaking nation in the world, India has emerged as one of the decisive nations shaping the contours of the world economy. Today, the triumph of Brand India is visible in almost all fields and sectors both in the domestic and overseas markets. India's GDP is expected to cross the US$ 5 trillion mark by 2020. Over the 50-year period between 2011-2060, India is expected to be the fastest growing economy across the globe.

With some aggressive cross-border acquisitions, Brand India has been rewriting the global business equations. India has established its leadership in IT and knowledge-based industries globally, and has the fastest growing population of skilled workers and high value consumers. Indian brands are today very well known among the international audience and are making their presence felt on the global landscape.

With the second largest pool of scientists and engineers in the world, Brand India is known as the talent powerhouse for the world. In fact, the country is expected to have 25 per cent of world's skilled workforce by 2025. At the same time, the emergence of angel funds backed by sustained government initiatives has improved the entrepreneurial ecosystem in India giving a boost to startups in the country.

With huge investments in infrastructure development on the anvil, India today is a preferred investment destination globally. It has one of the world's most rapidly growing markets with a huge consumer base. India is expected to be the world's largest middle class consumer market by 2030 with an aggregated consumer spend of nearly US$ 13 trillion. And as a result, almost all the leading global brands are targeting the Indian consumer. On the other end, Indian products and services are well-recognised for their superior quality across the globe.

India Brand Equity Foundation (IBEF) brings to you India's amazing success story of Brand India-the story of its dynamism, its economic resilience-through its posters, videos and its website www.ibef.org.

IBEF has also been communicating the India story through its various initiatives within India and abroad. Visit our image gallery to know more about our recent initiatives.


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