Invest Now Newsletter
India Brand Equity Foundation CCIX February 11, 2013
In This Issue
- Policy / Corporate Briefs
- Conversations on Brand India
- Focus (Information Technology)
- Focus (Research & Development)
- Interview
One of the biggest assets of India is the youth and the growth of its young population. With 1.2 billion people with median age of 24 years, the country is an attractive market for companies abroad both with respect to a strong domestic market and a skilled labour base. The largest base of young population in the world makes India an attractive destination for companies with strong expansion plans - Marriott International, which owns Ritz Carlton and JW Marriott hotel brands, is planning to open 52 more properties in the country over a period of four years.

Also, consumption of coffee is expected to get a major boost in India, which is riding on a newfound coffee culture. India is witnessing a growing trend of specialist coffee chains opening their outlets - US coffee chain Starbucks, which opened its seventh store in the country in the Capital during the past week expects India to be among the top five global markets for the company in the long term.


Aparna Dutt Sharma
CEO
India Brand Equity Foundation

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Innovation from India
POLICY / CORPORATE BRIEFS
Marriott International to open 52 hotels in four years
Bengaluru: Marriott International, which owns Ritz Carlton and JW Marriott hotel brands, is planning to open 52 more properties in the country over a period of four years. Marriott opened its first property in India in 1999 and has a total of 16 till date.
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Starbucks expects India to be among top 5 global markets in long term
New Delhi: US coffee chain Starbucks, which opened its seventh store in the country on February 6, 2013, expects India to be among the top five global markets for the company in the long term.
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Brookings set to open its centre in India
New Delhi: Brookings Institution, a non-profit public policy organisation based in Washington DC, has announced that it would open Brookings India as a platform for public policy research and analysis. The organisation decided to open a centre in India as the country is the largest democracy and one of the fastest growing economies in the world.
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HSBC's services PMI stood at 57.5 in January 2013
New Delhi: India's services sector growth expanded to a 12 month high in January 2013, according to the HSBC Purchasing Managers' Index (PMI), which stood at 57.5. The index stood at 55.6 during December 2012. The services sector activity continued to pick up pace, led by the faster inflow of new business, according to Mr Leif Eskesen, Chief Economist for India & ASEAN, HSBC.
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Nestle India picks up 26 per cent stake in Indocon Agro
New Delhi: Nestle India Ltd has acquired 26 per cent stake in Indocon Agro and Allied Activities Pvt Ltd, which is engaged in milk collection business in western India. A Nestle India spokesperson said the deal with Indocon was of 'strategic and long-term' nature.
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Formation of SPV (TAPI Limited) for the TAPI Pipeline Project and to permit GAIL India Ltd. to join the SPV
New Delhi: The Union Cabinet has given its approval for the formation of the Special Purpose Vehicle (SPV) for the Turkmenistan-Afghanistan-Pakistan-India (TAPI) Pipeline Project and to permit GAIL India Ltd to join the SPV.
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Portugal keen to invest in infra, water sectors, says envoy
Kolkata: Portugal is keen on investing in the Indian infrastructure, water management, waste management and alternative energy sectors, according to Mr Jorge Roza de Oliveira, Portugal's Ambassador in India.
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Foreign Exchange Earnings from Tourism Increases by Twenty Percent
New Delhi: Foreign exchange earnings (FEEs) from tourism increased by 20.6 per cent year-on-year (y-o-y) to Rs 10,398 crore (US$ 1.94 billion) in January 2013. FEEs stood at Rs 8,623 crore (US$ 1.60 billion) in January 2012.
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CONVERSATIONS ON BRAND INDIA
"It is believed that a strong market growth rate backed by the infrastructure expansion will fuel the growth of Indian civil aviation sector in the coming times."

Aparna Dutt Sharma
Chief Executive Officer
India Brand Equity Foundation
Spreading its wings

Spreading its wings
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FOCUS (INFORMATION TECHNOLOGY)
Indian manufacturing & natural resources industry to spend Rs 40,800 crore on IT in 2013
Chennai: Indian manufacturers and natural resources companies will spend Rs 40,800 crore (US$ 7.61 billion) on information technology (IT) products and services in 2013, an increase of 9.1 per cent over 2012 revenue of Rs 37,400 crore (US$ 6.98 billion), according to Gartner. The telecommunications category remains the biggest spending category.
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CIOs look to invest 20% more in IT in FY2013-14: Study
New Delhi: The domestic information technology (IT) sector is set to accelerate the adoption of new IT systems in the coming fiscal. Emerging verticals such as retail, healthcare along with manufacturing & telecom will drive the IT budget growth this year, according to a study titled 'IT priorities of Indian CIOs for FY2013-14' by Bengaluru-based research firm Zinnov.
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FOCUS (RESEARCH & DEVELOPMENT)
Icrisat, US body in pact for project on pigeonpea
Hyderabad: International Crops Research Institute for the Semi-Arid Tropics (Icrisat) will implement a three-year pigeonpea molecular breeding project. The Rs 10 crore (US$ 1.86 million) project, which will be supported by the United States Agency for International Development (USAID), is aimed at assisting pigeonpea breeders to develop improved cultivars more efficiently using genomic tools.
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GSK-Biological E tie-up on combination vaccine
Mumbai: Drug-maker GlaxoSmithKline (GSK) and Hyderabad-based Biological E Limited have come together for early stage research and development (R&D) of a six-in-one combination paediatric vaccine against polio and other infectious diseases. The companies said they would form an equally-partnered venture to develop the vaccine that would help protect children in India and other developing countries.
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INTERVIEW
William Kofahl, Corporate VP, HR at Emerson, for India, the Middle East and Africa, on Indian engineering talent being sought after across the globe
"...there is a lot of good engineering talent in India that can build, innovate and design products for customers in markets like the Middle East and Africa.

Last year, we clocked over a million hours of engineering and innovation in India across our four major engineering centres here. A large part of our talent in the Middle East is from India, and we are also seeing a spurt in demand for Indian engineering talent across Africa.

There is a thirst among Indian employees to learn, a willingness to try new things and the ability to adapt to different cultures. That has made the use of Indian talent a very effective strategy for us."
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Christopher Townsend, President, MetLife Asia, on India being an attractive insurance destination
"India is an attractive destination for foreign insures in term of dynamics of the market. We are here for the long term and will continue to look for ways to grow our business here.

If you think it through, not only is there a very significant population, young population and a dynamic economy, but also the premium per capita, which is a measure of insurance penetration, is very low...

...We are very encouraged by the progress that the finance minister has made in terms of reforms agenda. We are encouraged by the candid and transparent nature. We are encouraged by the dialogue we have had with different stakeholders."
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