Invest Now Newsletter
India Brand Equity Foundation CCVIII January 28, 2013
In This Issue
- Policy / Corporate Briefs
- Conversations on Brand India
- Focus (Services)
- Focus (Small & Medium Enterprises)
- Interview
The Brand India campaign, with the India Adda© as its epicentre, at the Annual Meeting of the World Economic Forum made its presence once again felt at Davos, Switzerland. People from all communities - business, government and media - from both India and abroad, visited the Adda and became a part of the unceasing conversations spanning different issues impacting the world and the Indian economy.

The IBEF Brand India campaign, which also took the form of hoardings at strategic locations and ran on local buses frequently crossing the Promenade, was reported extensively across media - both offline and online. CNN International and Thomson Reuters covered our campaigns. We certainly didn’t go unnoticed.

We also hosted the INDIAFRICA: A Shared Future interactive luncheon session at the India Adda©, which offered a right mix of a casual and a formal platform respectively for discussions on issues relevant to India and Africa. And the visitors continued to pour in, sharing their ventures and related interest in the Indian market.

Do visit www.india-at-davos.ibef.org for the event and happenings that took place at the India Adda©.


Aparna Dutt Sharma
CEO
India Brand Equity Foundation

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World Economic Forum Annual Meeting 2013
Innovation from India
POLICY / CORPORATE BRIEFS
RBI raises FII limit in govt, corp bonds by $5 bn each
Mumbai: With the objective of attracting foreign funds into the bond market, the Reserve Bank of India (RBI) has raised the ceiling for foreign institutional investor (FII) holdings in Government securities and corporate bonds by US$ 5 billion each. The cap on domestic debt now stands at US$ 75 billion.
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Four FDI proposals amounting to Rs 1286.75 crore approved by FIPB
New Delhi: Based on the recommendations of Foreign Investment Promotion Board (FIPB), the Central Government has approved four proposals of foreign direct investment (FDI) amounting to Rs 1286.75 crore (US$ 239.75 million) approximately.
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Indian companies lead in terms of growth in R&D investments: European Commission
New Delhi: Indian companies occupy the top position globally when it comes to growth in research and development (R&D) investments, according to a recent study by the European Commission. There are 14 Indian companies that are a part of the list of the top 1,500 entities worldwide in terms of their absolute annual R&D investments.
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Atos enters into tech patnership with Uniphore
Bengaluru: French information technology (IT) company Atos has entered into a partnership with Uniphore Software Systems in India, a software firm focused on delivering speech-based mobility solutions to businesses. Under the agreement, Atos and Uniphore will collaborate to provide enterprise mobility solutions that cater to businesses in banking, financial services and retail industries.
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GEA sets up decanter unit
New Delhi: Düsseldorf-headquartered GEA Group has set up a facility in Bengaluru to expand its decanter manufacturing capacity. GEA Westfalia Separator India, the Indian arm of the GEA Group, has a capacity of producing 250 decanters annually at its Bengaluru factory at present.
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Grundfos Pumps to invest Rs 200 cr in capacity
Chennai: Grundfos Pumps India Pvt Ltd, the Indian subsidiary of Danish pump manufacturing company Grundfos Holdings, is planning to double its capacity with an investment of Rs 200-230 crore. The company would also focus on developing India-specific products along with research and development support for its global operations.
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Dubai-based DM Healthcare close to two India acquisitions
Bengaluru: DM Healthcare, a Dubai-based health care company, is expected to be closing in on two key acquisitions of hospitals in India for Rs 538 crore (US$ 100.24 million) as part of its Rs 1,200 crore (US$ 223.58 million) expansion in India over the next two years. The company is understood to be in advanced discussions with two hospitals in south India.
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MeadWestvaco to invest Rs 1,000 cr for expansion
Ahmedabad: US-based packaging major MeadWestvaco Corporation has said that it will invest US$ 184 million to expand the company's presence in industrial packaging and triple its sales in India. The company said the investment will be spread over the next three to five years in the packaging and paperboard industry in India, and will create 800 jobs in this industry.
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CONVERSATIONS ON BRAND INDIA
"New nation brand campaigns like the kind from Azerbaijan were perhaps visible for the first time than the regular ones, behind of course India."

Aparna Dutt Sharma
Chief Executive Officer
India Brand Equity Foundation
A different Davos

A different Davos
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FOCUS (Services)
Cathay Pacific to offer more direct flights from Mumbai to Hong Kong
Mumbai: Hong Kong-based full service airline Cathay Pacific would add more direct flights from Mumbai to Hong Kong effective April 2013. Cathay, which has the India route among its top 10 revenue earners, will add three more direct flights from Mumbai to Hong Kong.
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Hitachi Consulting to expand India operations; open to more acquisitions
Hyderabad: Hitachi Consulting is on an expansion drive in India and is planning to more than double its headcount from 2000 to over 4500, including strengthening its physical infrastructure.
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FOCUS (Small & Medium Enterprises)
Private equity firm GEF invests Rs 45 crore in IClean
Mumbai: Environment and energy-focused private equity (PE) firm Global Environment Fund (GEF) has invested close to Rs 45 crore (US$ 8.38 million) in Hyderabad-based engineering solutions provider Intergrated Cleanroom Technologies (IClean). The investment is a part of the commitment by the firm to invest about US$ 127 million in India, especially focused at small and medium enterprises (SMEs).
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IFC to invest US$ 25 million in SME fund
Chennai: International Finance Corporation (IFC) is planning to invest around US$ 25 million in the India 2020 Fund II, a successor fund to India 2020 Fund I. The new fund has a target size of US$ 125 million and will focus on investing in Indian small and medium enterprises (SMEs) in healthcare, education, rural consumption and agribusiness.
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INTERVIEW
Raymond Bickson, Managing Director and Chief Executive Officer, Indian Hotels Company, on the strong potential in the Indian hotel sector
"The high point has to be the growth the company has seen in the last decade. I am on my 11th year here. We are so pleased to open our 100th hotel in India in the coming month. It will be branded Vivanta, our upscale brand. That will be a great benchmark for us.

Rambagh Palace, Jaipur, is probably the most iconic in the Taj group and it represents the true India. It is one of the icons through which people from all over the world get to know about India."
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John Sculley, Partner, Sculley Brothers, on the second wave of globalisation to be triggered by growth within India
"We are in the process of acquiring businesses in India and the region. Now, I see a second phase of globalisation, 2.0...Globalisation 2.0 is distinct from the earlier wave, when IT services and BPO businesses came of age in India, as those were exports led. Now, the wave will be triggered by growth within India.

E-commerce will grow rapidly in India... India has very talented people and that is its strength. Those who come to the Silicon Valley in the US from the IITs are really top notch - with good technical and business training."
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