CEAT Ltd

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CEAT Ltd

  • Flagship Company of RPG Enterprises
  • One of India's leading tyre marketers: capacity of 95,000 +tyres/day
  • CEAT manufactures high-performance world-class radial tyres for a range of vehicles
  • Major market share in the light truck and truck tyre market

CEAT, the flagship company of RPG Enterprises, was established in 1958. Its predecessor Cavi Elettrici e Affini Torino SpA was established in Italy in 1924. Today, CEAT is one of India’s leading tyre manufacturers and has strong presence in global markets, and has a capacity of over 700 tonnes per day. CEAT offers the widest range of tyres to all segments and manufactures world-class radials for: heavy-duty trucks and buses, light commercial vehicles, earthmovers, forklifts, tractors, trailers, cars, motorcycles and scooters as well as auto-rickshaws. CEAT enjoys a major market share in the light truck and truck tyre market and its tubes and flaps are renowned for their superior quality and durability.

Source: http://www.ceat.com/

CEAT Ltd: Market leadership in select categories in India and worldwide

2014 CEAT features amongst the Top 100 Franchise Opportunities for the year 2014 by Franchising World, India’s largest circulated franchising magazine, in their 16th annual survey
2009 CEAT receives Reader's Digest Trusted Brand Gold Award
2004 NCQC Distinguish award for Quality circle
1998 Best case study award from CII
1958 Flagship company RPG Enterprises was established

Updated: December, 2014

Auto Components
The turnover of India auto components sector is expected to reach US$ 115 billion by FY21.
x IBEF : India Brand Equity Foundation