SPENCER’S

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SPENCER’S

  • One of India’s oldest retail houses Ranked second among India’s most respected companies in retail
  • Ranked third among the Most Trusted Brands in Retail,by an AC Nielsen Brand Survey in 2010

Spencer’s Retail has been part of the Indian retail landscape since 1863 and was originally set up by Mr John William Spencer. It acquired Indian ownership in the 1960s, and became part of the RPG Group in 1989.

Since inception, Spencer’s has been a consumer-centric brand, constantly innovating, pioneering formats, evolving over time but always keeping consumer needs and satisfaction as the topmost priority. Initially, in 1920, they started off as a grocery chain; in 1980, they became the first supermarket chain; and in 2001, they converted into a hypermarket chain.

Presently, Spencer’s operates more than 200 stores across 35 cities in India and offers customers the following retail formats:

  • Convenience stores, called Spencer’s, which cater to the daily and weekly top-up shopping needs of consumers.
  • Hypermarkets, called Spencer’s Hyper, which combine a supermarket with a department store and store on an average, 70,000 items, giving shoppers fantastic deals across food, fashion, home and entertainment.

Source: http://www.spencersretail.com

SPENCER’S: FOCUSING ON CUSTOMER SATISFACTION

2013 Launches hypermarkets in Kolkata, Chennai and Meerut
2011 Forays into markets such as Pune, Coimbatore, Siliguri, Bhimvaram and Kurnool
2010 Enters into exclusive tie-ups with Marc Ecko Enterprises of USA and Ladybird range of kids wear
2008 Enters into exclusive tie-ups with Au Bon Pain, Boston and Woolsworth plc, UK
2001 Inaugurates the 100th Foodworld store in Pondicherry and the first hypermarket in Musheerabad, Hyderabad
1995 Enters into a Technology Assistance Agreement with Dairy Farm International Holdings Ltd, to set up the Foodworld chain of supermarkets in India

Updated: June, 2014

Retail
By 2018, the Indian retail sector is likely to grow at a CAGR of 13 per cent to reach US$ 950 billion.
x IBEF : India Brand Equity Foundation