Business Standard: January 24, 2014
Bengaluru: British motorcycle brand Triumph on Tuesday announced the opening of their first dealership facility in India, at Bangalore. The company has tied-up with Bangalore-based Keerthi Motors, which will provide sales, service, spare parts and systems. Announcing the opening of the dealership, Vimal Sumbly, managing director, Triumph Motorcycles India, said, “We recently announced our foray into India with the launch of 10 models across five different motorcycling categories. We are committed to setting new benchmarks in providing high quality service experience to our brand enthusiasts and prospects in India.”
The facility has an array of Triumph merchandise which includes riding gear, accessories and memorabilia. The new dealership has an ultra-modern showroom integrated with an after-sales service facility featuring service bays and a spare parts inventory. The dealership also boasts of ‘Build your own Bike’, a novel concept in the premium and luxury motorcycle segment.
Triumph Motorcycles launched 10 motorcycles for the Indian market in November last year. The line-up includes Bonneville and Bonneville T100, Speed Triple, Rocket III Roadster, Street Triple, Thruxton, Tiger 800 XC and Tiger Explorer, Thunderbird Storm and Daytona 675R.
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