Indian Economy News

Datawind partners with HomeShop18 to expand its retail footprint

New Delhi: Tablet maker DataWind Thursday partnered with HomeShop18 to expand its retail footprint in the country.

Under the partnership, HomeShop18 and DataWind will jointly launch special sales programs across broadcast, mobile and internet media to create greater access of the latter's tablet range.

"The partnership augurs well for both the companies just as it increases access to our low-cost android tablets, the addition of our range to HomeShop18 platform enriches their overall offering," Suneet Singh Tuli, president and CEO, DataWind, said in a joint statement.

DataWind, in the last couple of months, has aggressively expanded its distribution network through retail distribution agreements with UniverCell in the South and Spice Retail in the North and West regions of the country for its tablets and smartphones range.

"Our partnership with Datawind will ensure our customers from across the length and breadth of the country have access to the company's rich product portfolio," Sundeep Malhotra, founder and CEO, HomeShop18, said in the joint statement.

The Ubislate maker has also established its own distribution network in the eastern region of the country.

Disclaimer: This information has been collected through secondary research and IBEF is not responsible for any errors in the same.

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