Brand India at Davos, January 2010

On the global stage, IBEF led the India Marches Ahead messaging at the Annual Meeting of the World Economic Forum in Davos in January 2010, which was brought out through prominent advertising at the meet; the India Now, a perspective magazine, that carried a cover story with Minister of Commerce and Industry, Mr Anand Sharma, was disseminated at India-related seminars at Davos alongwith business information kits specially created for Davos 2010.