The Times of India: May, 2014
Chennai: Country's largest truck maker, Tata Motors has said it will triple its export of trucks and buses from the present 50,000 units in three to four years.
"We will grow in the existing markets where we are already present like South Asia and Africa, besides other new markets. We have an exciting road map for global markets," Ravi Pisharody, executive director of Tata Motors said.
Terming export markets as challenging, Pisharody said the plan was to launch country specific models. "For example, we can't go beyond 49 tonnes in M&HCV segment in India while in Korea and Africa we can go up to 75 tonnes. Our plans involve having the same cabin across trucks for India and overseas markets while tweaking powertrain," he said.
He expected some turnaround in the fortunes of commercial vehicle industry. The industry which is witnessed demand fall for the second straight fiscal ended March 2014 may recover in couple of quarters. "The last 2-3 months there is a decline in the rate of decline which makes us believe that the turnaround is not very far," he said.