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Marketing And Strategy

Fiscal Year:

Advertising spends to fire up in 2018: Ernst & Young

Mumbai: India's advertising and marketing sector is expected to witness exponential growth by FY 2018, backed by growth in youth with more earning potential, as per advisory fi...

March 17, 2016

We plan to double points of sale in India in 18 months: Enrico Acciai, Global CEO, GAS

New Delhi: Mr Enrico Acciai, Chief Executive Officer of Italy's leading premium apparel and denim brand GAS, has stated that the company plans to double the number of points of...

March 15, 2016

India will be fastest growing advertising market in 2016, says Maxus CEO Lindsay Pattison

New Delhi: Ms Lindsay Pattison, chief executive officer of media agency Maxus, has predicted that India, which currently trails only the US advertising market in terms of size, wil...

March 03, 2016

If China is successful, India will be even more successful: Martin Sorrell CEO, WPP

New Delhi: Martin Sorrell, cheif executive officer of WPP, the world's largest advertising conglomerate, is...

October 09, 2015

LG Electronics plans to invest Rs 1,000 crore to boost marketing, R&D

Kolkata/ New Delhi: LG Electronics plans to invest a record Rs 1,000 crore (US$ 159.92 million) this year as it pushes for around 25 per cent growth in
revenues, b...

March 19, 2015

Snapdeal in talks to acquire logistics firm GoJavas for Rs 200 crore

New Delhi: Jasper Infotech, which owns and operates online marketplace, has invested an undisclosed amount in logistics venture GoJavas, as part of its strategy to str...

March 17, 2015

Alkem Labs to raise Rs1,500 cr through IPO

Mumbai: Alkem Laboratories Ltd, a generic drug maker, is looking to raise Rs 1,000-1,500 crore (US$ 160.93- 241.39 million) through an initial public offering (IPO). Alkem ...

January 14, 2015

Google ready to help India implement PM Modi’s “Digital India” initiative

New Delhi: Google is ready to help India implement Prime Minister Narendra Modi's ‘Digital India’ initiative, and the Government has a well laid out plan to realise it, said Mr...

January 07, 2015
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