Parle Agro is an Indian private ltd company founded in 1984 that owns Frooti, Appy, LMN, Hippo and Bailey. They are the largest Indian food and beverage company, with brands that have won the hearts of consumers everywhere, they are in almost every home across the length and breadth of India.
In 1959, operations started as Baroda Bottling Co for carbonated beverages. At Parle Agro, it's not just about the business. It's how they go about it. It's about the people. It's about the culture and ethics. It's also about sustainability and social responsibility. Their philosophy is built around their need to lead, their need to innovate, and their need to make the world a better place with a little contribution from us.
Parle Agro: Refreshing India
|2013||Latest beverage brands - Cafe Cuba, the carbonated coffee flavoured soft drink and Frio, a range of deliciously flavoured aerated drinks, have Marked Parle Agro's re-entry into CSD market.|
|2012||Launched India's first spice based soda.|
|2009||Diversified into the snack food category with the launch of Hippo, a move that took the company closer towards its vision of becoming a leader in the foods and beverages industry.|
|2005||Launched India's first sparkling Apple drink - Appy Fizz available in a champagne shaped PET bottle.|
|1993||Sold rights for carbonated beverages to Coco-Cola and entered the Packaged Drinking Water market with the launch of Bailley.|
Updated: March, 2015