Update, 10 September 2019:

Corrigendum: For the purpose of arriving at the management fee for the media plan for the campaign, the estimated media buying budget for the campaign can be considered at INR 10 crore.

Update: 11 September 2019

The following quotations have been received in response to the RFQ:

1.       Aakriti Promotions & Media Ltd.

2.       Apex Advertising.

3.       Crayons Advertising Pvt Ltd.

4.       Expression Ad Agency Pvt Ltd.

5.       Invicta Media Pvt Ltd.

6.       Jabro Advertising & Marketing Pvt Ltd.

7.       Law & Kenneth Saatchi & Saatchi Pvt Ltd.

8.       Mount Talent Consulting Pvt Ltd.

9.       Prabhatam Advertising Pvt Ltd.

10.     Span Communications.

11.     TLG India Pvt Ltd.

The sealed quotations will be opened on September 12, 2019 at 11 AM at the IBEF office. The companies that participated in the RFQ are requested to join this session.

Update: 12 September 2019

The proposal of M/s Aakriti Promotions & Media Ltd. was disqualified as the Annual Turnover of the firm did not meet the eligibility criteria of at least INR 5 crore (in 2017-18) in the last three financial years.

The following firms were asked to submit the revised CA Certificate as the Certificate enclosed did not include the figures for 2018-19 while the Annual Turnover for the previous three fiscals was above INR 5 crore:

1.       Apex Advertising.

2.       Crayons Advertising Pvt Ltd.

3.       Law & Kenneth Saatchi & Saatchi Pvt Ltd.

4.       TLG India Pvt Ltd.

The participating agencies present during the RFQ opening were of the view that the figures for 2018-19 may not be yet available and hence, were not included in the CA certificate. The Committee gave them the provision of including unaudited/provisional figures for 2018-19 in the revised CA certificate and submit the same, in hard copy, by September 13, 2019, 4 PM at the IBEF office.

The sealed quotations will be opened on September 12, 2019 at 11 AM at the IBEF office. The companies that participated in the RFQ are requested to join this session.

Quotations of companies failing to provide revised CA certificate in hard copy by September 13, 2019; 4 PM at the IBEF office will be disqualified.

The financial quotations will be opened at 5 PM on September 13, 2019. The participating agencies are requested to attend this session.

Update: 13 September 2019

The following three companies submitted the revised CA certificate by September 13, 2019; 4 PM:

1.       Apex Advertising.

2.       Crayons Advertising Pvt Ltd.

3.       Law & Kenneth Saatchi & Saatchi Pvt Ltd.

As a result, the following proposals stand disqualified:

1.       M/s Aakriti Promotions & Media Ltd. was disqualified as the Annual Turnover of the firm did not meet the eligibility criteria of at least INR 5 crore in the last three financial years.

2.       M/s TLG India Pvt Ltd because of not submitting the revised CA certificate as mentioned above till September 13, 2019; 4 PM.

The following nine proposals are eligible for opening of financial quotations under the RFQ are as follows:

1.       Apex Advertising

2.       Crayons Advertising Pvt Ltd

3.       Expression Ad Agency Pvt Ltd

4.       Invicta Media Pvt Ltd

5.       Jabro Advertising & Marketing Pvt Ltd

6.       Law & Kenneth Saatchi & Saatchi Pvt Ltd

7.       Mount Talent Consulting Pvt Ltd

8.       Prabhatam Advertising Pvt Ltd

9.       Span Communications

The opening of financial quotations that was scheduled for 5 PM on September 13, 2019 stands postponed.