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US retailer Lowe's opens its global innovation center in Bengaluru

The Times of India:  March 10, 2015

Bengaluru: Lowe's Services India Private Limited, a subsidiary of Lowe's Companies the world's second largest home improvement retailer, opened its global innovation center (GIC) in Bengaluru, India. The GIC will focus on next-generation customer experience by laying emphasis on technology and analytics to provide customers with a more personalized shopping experience. This center is also building a team to support Lowe's efforts to become an omni-channel home improvement company.

The new GIC, headed by Narayan Ram, managing director-Lowe's India, is spread over 1,10,000sqft, and will employ approximately 500 people by the end of 2015.

Robert Niblock, chairman, president & CEO of Lowe's Companies Inc. said, "We are very excited about the Global Innovation Center here in Bengaluru, which will bring to fruition a valuable part of our analytics and technology potential. We feel confident that with this strengthening of our presence in India, we will be able to provide more personalized experiences to customers, helping us continue our pace of strategic growth."

Narayan Ram, managing director, Lowe's India added, "We are planning to invest even more in our local teams and innovate omni-channel retail, which underlines our commitment to delivering a consistent experience to the customer, however they choose to shop with Lowe's."

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x IBEF : India Brand Equity Foundation