Indian Consumer Market

India’s consumer durables industry's market size is expected to reach US$ 34 billion by 2025.

Advantage India

Growing
Demand

* India’s smart TV market grew by 74% YoY in the second quarter of 2022, with Xiaomi being the leader with a 13% market share, followed by Samsung at 12%.

* The dishwasher market in India is expected to surpass US$ 90 million by 2025-26, driven by rising demand from metro cities such as Mumbai, Hyderabad, Delhi and Bangalore.

Opportunities

* Tech players are focusing on tapping the Indian consumer electronics market by developing an electronic components manufacturing base in India and encouraging exports.

* Consumer electronic brands are focusing on expansion in the Indian smart wearables market.

* India aims to achieve electronics manufacturing worth US$ 300 billion in electronics exports of US$ 120 billion by FY26.

Policy
Support

* 100% FDI allowed in the electronics hardware-manufacturing.

* In March 2022, the government approved 14 companies under the production-linked incentive (PLI) scheme for IT hardware. Over the next four years, these companies are expected to fuel total production of Rs. 1,60,000 crore (US$ 19.23 billion).

* In March 2023, Samsung invested in setting up smart manufacturing capabilities at its mobile phone plant in Noida.

Increasing
Investments

* In FY23, Godrej Appliances announced plans to invest US$ 25.11 million in the capacity expansion of its premium range.

* Between April 2000-September 2023, electronic goods attracted FDI inflows of US$ 4.42 billion.

* FDI in the Appliances and Consumer Electronics (ACE) industry has nearly doubled to US$ 481 million by June 2022, up from US$ 198 million in 2021.

Last updated: Feb, 2024

IBEF Campaigns

MORE
Gulfood Dubai 2023

Gulfood Dubai 2023

APEDA India Pavilion Gulfood February 20th-26th, 2022 | World Trade Centre,...

India Organic Biofach 2022

India Organic Biofach 2022

Ibef Organic Indian Pavilion BIOFACH2022 July 26th-29th, 2022 | Nuremberg, ...

Case Studies

MORE

The Growth of Ayurveda in India

The Growth of Ayurveda in India

Ayurveda, an ancient health system originating from India, has a longstanding history. It revolves around using plants and herbs to maintain health an...

The Success of Digital India

The Success of Digital India

India's digital ecosystem has undergone an enormous change in recent years. The progressive integration of government services into digital platfo...

A Green, Sustainable Cotton: Kala Cotton

A Green, Sustainable Cotton: Kala Cotton

Kala Cotton is indigenous to India and one of the few “Old World” varieties that is still being cultivated on a large scale in India. Farm...

IBEF BLOG

MORE
Unlocking the potential of skill financing in India
20 Feb 2024

Unlocking the potential of skill financing in India

Skill financing involves providing financial support to individuals or orga...

Indian M&E sector - The growing Short Form Video industry
20 Feb 2024

Indian M&E sector - The growing Short Form Video industry

Indians presently consume about 20GB of data per month on average, ranking ...

AgriTech Landscape in India
16 Feb 2024

AgriTech Landscape in India

India is recognised as a global agricultural powerhouse because of its grea...

Partners
Loading...