E-commerce Industry in India

Indian e-commerce is expected to grow at a compound annual growth rate (CAGR) of 27% to reach US$ 163 billion by 2026.

Advantage India

Growing
Demand

* The Indian e-commerce industry is projected to reach US$ 325 billion by 2030, experiencing significant growth.​

* Third-party logistics providers are anticipated to manage approximately 17 billion shipments within the next seven years.​

* India's e-commerce sector achieved approximately US$ 14 billion in Gross Merchandise Value (GMV) during the 2024 festive season, marking a 12% growth from the previous year.​

Attractive
Opportunities

* India's e-commerce platforms achieved a significant milestone, hitting a GMV of US$ 60 billion in fiscal year 2023, marking a 22% increase from the previous year.​​

* In 2023, social commerce significantly transformed traditional retail and e-commerce in India, with projections indicating a growth rate of 31% CAGR, reaching US$ 37 billion by 2025.​

* The Indian e-commerce market is projected to grow from US$ 123 billion in 2024 to US$ 292.3 billion in 2028.​​

Policy 
support

* 100% FDI is allowed in B2B e-commerce.​

* 100% FDI under the automatic route is permitted in the marketplace model of E-commerce.

Increasing
Investments

* The indigenous e-commerce giant Flipkart is poised to raise US$ 1 billion in a new funding round, with its parent company Walmart anticipated to contribute US$ 600 million.

* Google LLC is investing US$ 350 million in Flipkart as part of a nearly US$ 1 billion funding round led by Walmart Inc., Flipkart's majority stakeholder, with the investment aimed at expanding Flipkart's business and modernizing its digital infrastructure to serve customers across India, and the two companies also plan to increase Flipkart's use of Google's cloud platform.​

Last updated: Jan, 2025

Major Hubs for E-commerce

  • Karnataka
  • Delhi
  • Maharashtra
  • Tamil Nadu
  • Andhra Pradesh

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