India: LG Electronics

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India: LG Electronics

  • Global leader in the electronic industry
  • Share in global revenues expected to double in FY15
  • Market share of 38 per cent in the refrigerator vertical
  • Revenue base of about US$ 3.4 billion in 2011

LG Electronics

LG Electronics, Inc. is a global leader and technology innovator in consumer electronics, mobile communications and home appliances. With 117 operations around the world, LG achieved global sales of KRW 54.26 trillion (US$ 51.17 billion) in 2011. It is comprised of four major business segments – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solutions – and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators.

The company is striving to become number one in the world by collaborating in various business and technology fields and by strategic alliances with world famous companies. It also plans to increase its penetration level in the Indian rural market to 15.0 per cent by 2015 from 5.0 per cent in 2011.

The key factors behind the growth include product innovation, heavy investment in R&D, and customer preferences.


LG: Compelling success stories

2005 Became fourth-largest supplier of the mobile handsets market worldwide
2007 Launched first dual-format, high-definition disc player and drive
2008 Unveiled the world's first Bluetooth headset combined mobile phone
2009 Became second-largest LCD TV provider worldwide
2010 Unveiled the world’s first and fastest dual-core smartphone

Updated: February, 2014

Consumer Markets
India’s FMCG industry is expected to grow at 12 per cent in 2016, reaching the sales figure of US$ 49 billion.
x IBEF : India Brand Equity Foundation