On May 09, 2015, the Government of India launched Pradhan Mantri Jeevan Jyoti Bima Yojana (PMJJBY)—a government-backed life insurance scheme in India. It was originally proposed in the 2015 budget speech by the finance minister, as only 20% of India’s population was endorsed under any kind of insurance until then. Consequently, the PMJJBY was launched to increase penetration of life insurance among citizens.
The PM Jeevan Jyoti Bima Yojana is a one-year life insurance scheme, renewable every year, offering coverage for death due to any reason and is available to people in the age group of 18-50 years (life cover up to 55 years). Anyone having a savings bank account and who gives their consent to join and enable auto-debit are eligible under the scheme.
PMJJBY is extended through LIC (Life Insurance Corporation) and other Indian private life insurance companies. An individual can approach his/her banker for the process of enrolment, as banks have tied up with insurance companies. In case an individual holds multiple bank accounts in one or different banks, the person will be eligible to join the scheme through only one bank account.
The cover period is from June 1 to May 31 every year. For the cover period, subscribers are required to enrol and give their auto-debit consent by May 31 of every year. Delayed enrolment for prospective cover is also possible with payment of pro-rata premium as explained below:
A premium of Rs. 436 (~US$ 5.2) per annum per member is levied. The premium will be deducted from the account holder’s savings bank account through the ‘auto-debit’ facility in one instalment, as per the option given on or before May 31 of each annual coverage period under the scheme. Delayed enrolment for prospective cover after May 31 is possible with payment of appropriate pro-rata premium. The premium would be reviewed based on annual claims experience. Any changes in premium amount under the scheme would be intimated immediately when revised. A benefit of Rs. 2 lakh (~US$ 2,700) is payable on a member’s death (due to any natural/unnatural reasons) to the nominee/beneficiary of the policy. The scheme also provides tax deduction under section 80C through its monthly premium payment.
The death claim will be settled by the designated office of the insurance company concerned. The following processes are undertaken by various stakeholders:
Under the Union Budget 2021-22, the government allocated Rs. 5 crore (US$ 678,615.0) for the publicity and awareness campaigning of the Pradhan Mantri Jeevan Jyoti Bima Yojna (PMJJBY) and Pradhan Mantri Suraksha Bima Yojna (PMSBY). As of January 31, 2020, under the PMJJBY, 40.70% enrolments comprise women members and 58.21% claim beneficiaries were women. As of January 31, 2020, of the total 47,171,568 enrolments, women comprised 19,196,805 enrolments. 95,508 claims have been paid to female beneficiaries out of a total of 169,216 claims paid.
Financial year |
No. of people enrolled |
No. of claims disbursed |
2015-16 |
2.97 crore |
25,555 |
2016-17 |
0.16 crore |
36,924 |
2017-18 |
2.23 crore |
31,783 |
2018-19 |
0.69 crore |
45,655 |
2019-20 |
1.10 crore |
42.354 |
2020-21 |
3.20 crore |
63,181 |
2021-22 |
2.54 crore |
3,40,192 |
2022-23 |
3.30 crore |
78,876 |
Source: News Article
In November 2020, India Post Payments Bank (IPPB) tied up with PNB MetLife India Insurance to launch the Pradhan Mantri Jeevan Jyoti Bima Yojana (PMJJBY) for its customers. Managing Director and Chief Executive Officer of India Post Payments Bank, Mr. J. Venkatramu, said at the launch of the tie-up, “PMJJBY takes forward the government’s mission of creating a universal social security net for the needy and disadvantaged sections. Products such as PMJJBY help inculcate a culture of buying affordable insurance among this segment of the population.”
In April 2023, Dr. Vivek Joshi, Secretary of Department of Financial Services (DFS), chaired a meeting with 10 central ministries/departments to boost the coverage of micro-insurance schemes like Pradhan Mantri Jeevan Jyoti Bima Yojana (PMJJBY) and Pradhan Mantri Suraksha Bima Yojana (PMSBY) at Gram Panchayat level during a 3-month long campaign from April to June 2023. The campaign aimed to cover various vulnerable groups nationwide, urging active participation from ministries to ensure maximum outreach to eligible beneficiaries.
As the Indian population rises and the country showcases a strong growth potential, lack of financial inclusion is likely to be a major challenge faced by the country. Currently, ~72% of the Indian population resides in rural parts of the country and are highly dependent on daily wages for sustenance. The PMJJBY assures this population for their wellbeing and happiness.
With the government’s continuous efforts to enhance the social security awareness and strengthen the financially weaker section of the society, the PMJJBY scheme is expected to gain higher momentum in the future and meet its goal of achieving the country’s total financial inclusion. Further, amid the COVID-19-induced lockdown in 2020 and subsequently in 2021, the scheme has witnessed exponential growth (in enrolments) owing to continuous promotion as a pure protection term insurance by the government.