India most significant country for new things across our platforms: Meta
- IBEF
- October 26, 2022
India is the most important country for Meta in terms of all the new features that are available on Facebook, Instagram, and WhatsApp.
According to Mr. Manish Chopra, Director and Head of Partnerships for Facebook India, Meta has also given countless companies and millions of creators a unique platform to express their creativity and grow audiences in India through short-form films.
According to a recent research study, over 200 million people watch short-form videos for roughly 45 minutes each day, and this number is expected to rise to 600 million people.
Recently, Meta and the ICC announced a partnership that will allow viewers to witness the biggest match moments and Men's T20 World Cup highlights through clips on 'Reels' on Instagram and Facebook.
Disclaimer: This information has been collected through secondary research and IBEF is not responsible for any errors in the same.
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