Indian exporters on Amazon Global Selling platform cross 100,000 mark

Through Amazon India's online exports initiative, Global Selling, over 100,000 Indian exporters are now selling abroad. The initiative began in 2015 with only 100 exporters and has since evolved to become a major driver of Indian ecommerce exports. It is intended to assist Indian exporters in reaching clients all over the world via Amazon's 17 international websites and marketplaces. Over 140 million Made in India items are available to Amazon consumers in over 200 countries and territories throughout the world, thanks to these exporters.

Since January 2020, the number of vendors has increased by roughly 30% year over year. Non-metros account for a major portion of the program's vendors, with many of these enterprises being first-generation entrepreneurs and developing brands. Amazon claims to have created thousands of globally recognised brands, with total exports exceeding $3 billion. The business has been doing on-the-ground events and seminars to raise awareness about the advantages of e-commerce exports in India's important export clusters. To emphasise the potential of e-commerce exports, Amazon has collaborated with industry peers, trade groups, state and federal government entities, and export councils. It has invested in developing tools and services to assist sellers in successfully selling worldwide from India.

Walmart, the world's largest retailer, asked chosen Indian vendors to apply to join Walmart Marketplace, a curated sellers network that serves over 120 million US customers each month, earlier this year. This effort builds on Walmart's 20-year relationship with Indian exporters. Walmart has set an ambitious target of exporting US$ 10 billion from India each year by 2027, making it one of the company's top sourcing markets.

Disclaimer: This information has been collected through secondary research and IBEF is not responsible for any errors in the same.